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North Round – September 8, 2016
September 8, 2016 @ 7:00 am - 9:00 am
How to Provide Irresistible Customer Service
John Harrington – JVH Technical
Customer Service is paramount in business survival and prosperity. The key to strong customer relationships is to provide customer service that both retains existing and attracts new customers. Sources cite that it costs 5X or five times as much to attract a new customer as it does to retain a current customer. At the same time, companies have reported that they spend 44% of their marketing budgets on new markets, while spending 18% on market retention. Thus it makes sense to retain customers, so they are not looking at the competition, that is constantly beating on their doors.
JVH is a CAMPS Member and distributor of EPSON large scale printers. EPSON has been a leader in this market. John will share how to gain a competitive edge and competitive differentiation that comes down to service. Turn your customers into fans – in addition to satisfying their needs, amaze and delight them. By showing up and doing the basics for your customers, you can enhance your business far beyond their expectations. It’s all about them – not you. Be a Go-Giver and do what’s right by abundantly placing other people’s interests first. Your true worth is determined by how much more you give in value than you take in payment.